Branding

Confident brands
made with you

osmil™ help ambitious businesses define who they are, how they show up, and why it matters. From strategy to activation, we design brand systems ready for what’s next.

Approach

How the SCOUT framework turns businesses into confident brands.

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01

Strategy

First we define your current positioning and longer term intentions. Our Brand Orbit™ sessions set the foundations and power every decision we make next.

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02

Creative

Together we align on creative direction before any design work begins. Defining the energy, tone and space your brand occupies. When we move, we always move with intent.

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03

Orchestration

Now we add structure to how your elements work together. Uniting all communications in one system. This feels like a visual story that everyone understands.

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04

Unity

We refine your identity into a cohesive visual language. Typography, colour and detail working as one expression. Your new brand feels unmistakably yours.

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05

Tools

We equip your team with practical, powerful assets. Guidelines, templates and marketing essentials built for growth. You get everything you need for what's next.

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Limited

+ Guardianship

We also offer a limited number of retainers to protect and evolve the brands we support. We act as a dependable extension of your team, keeping your brand at its very best.

“Oli did a great job, especially working with a technophobe. He set up our brand and website, and made it simple to understand and maintain. The website looks great and our clients find it easy to navigate. A huge success.”
Francis Banfield
Paws In Keevil Dog Paddock
Responsive dog walking service website displayed on smartphone, tablet, and laptop with features labeled as appointment booking, fully responsive, and intuitive UX.
“I’ve had the pleasure of working with Oli to launch a brand into a new vertical. He handled everything from brand story and identity conception to execution, including the website, brand collateral, brand book, and in depth marketing research. Oli consistently delivers high quality work on time and often exceeds expectation.”
Anu Sundaravadivel
DrayTek
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“They took me through a very thorough process to help me understand both my business and customers. I had an amazing experience and have already recommended to other people in my professional network who are looking to rebrand or have their website improved to help their online presence.”
Ross Macaulay
RM Measured Surveys
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“Oli provided a fantastic service throughout, offered feedback and identified new ideas and opportunities I hadn't considered."
Scott Vincent
Vincent Design Engineering
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"Exactly what I asked for and more! Oli has gone above and beyond to ensure my brand identity continues to achieve its maximum potential. I’ve enjoyed our collaboration thus far and could not be happier with the final results."
Jonathan Andrews
Forge Fitness
MacBook Pro displaying Forge Fitness website homepage with training, coaching, and nutrition plans.

Frequently asked questions

Using our SCOUT framework, we address everything from logo and typography through to tone of voice, colour, and brand toolkit to create a complete brand system. Then we extend the execution into practical assets and templates your team can use daily. We often include LinkedIn socials, advert templates, PowerPoint presentations, business cards, company brochures, branded merchandise, anything that helps your business sing.
During our 30 minute Discovery Call which is focused on clarity and fit, we will explore your ambition, what has prompted the need for change, and whether this is a deeper strategic shift or a lighter refresh. Before your branding project begins, we will guide you on what is most useful to bring to the conversations so we can make the most of our time together. It helps to have a clear sense of your problems and goals from the beginning, but during the proposal stage we will also support you in defining these goals and helping you win over key decision makers so that everyone feels onboard from the start.
We use AI thoughtfully as a research and synthesis companion. For example, our Brand Orbit interview framework - to gather and cross-reference perspectives across teams. It enriches our insights, and helps us deliver more informed brand guidance with less guess work.
Every project is different, but most brand design engagements run between 6–12 weeks depending on complexity, the number of deliverables and the size of your team. For early stage businesses building from the ground up, branding projects typically fall between £8k and £18k + VAT. Timelines are usually around six weeks. For established brands with existing traction, audiences or internal complexity, investment scales based on scope. We’ll define that clearly together so everything feels aligned from our first proposal.
We’ve worked across a wide range of sectors listed below, and although we don’t claim to be experts in every category, we are experienced in helping businesses articulate what makes them unique and relevant to their audiences. That's why we ask questions. We've designed for the following industries: Technology, Martech, Cybersecurity, Finance, Fashion, Sustainability, Education, FMCG, Arts, Real Estate, Medical, Defence and Charity.
We can remain a part of your team with brand activation and rollout guidance for as long as it takes to find your feet. If you need help maintaining consistency or evolving your brand over time, our team are here to make that transition smoother for you.
Book your Discovery Call